Our story

From one truck to 5,000 pools.Now the software to help you do the same.

  1. 2021

    Year one

    Started from zero

    We started servicing pools out of a handful of used pickups, doing the stops ourselves. Growth came from Yelp, referrals, and our Google Business Profile, and every quote was written by hand.

    540

    pool accounts

    9

    employees

    8

    trucks

    Our first used pickup trucksOur first small office
  2. 2022

    Scaling up

    Hiring the first layer of management

    We hired our first service managers so we could control quality as we scaled. Then we started running Google and Meta ads to accelerate growth, and the leads didn't stop flowing in.

    1,100

    pool accounts

    22

    employees

    18

    trucks

    Branded Priority service trucksThe founders
  3. 2023

    Systems

    Our first real headquarters

    Growth took off. We moved into our first large office and warehouse in Las Vegas, with room for the whole team, a stocked parts floor, and space to keep hiring.

    1,800

    pool accounts

    30

    employees

    27

    trucks

    Warehouse and parts floorTeam meeting in the warehouse
  4. 2024

    Expansion

    Four markets, one playbook

    We took the same playbook into a few new cities. We refreshed the brand, truck wraps, and website, then acquired some smaller routes and tripled down on our marketing ad spend.

    3,400

    pool accounts

    59

    employees

    52

    trucks

    New office with glass conference roomNewly wrapped service truck
  5. 2025

    Milestone

    5,000 pools on the route

    We crossed 5,000 pool accounts with 78 trucks and 83 employees on the road. To keep that growth running smoothly, we hired new general managers to run the business day to day, so every market had someone owning quality, hiring, and the customer experience. That freed us up to step back and look at what had actually made the company work.

    5,100

    pool accounts

    83

    employees

    78

    trucks

    Office floor with Priority Pool Service signAll-hands team meeting
  6. 2026

    Today

    Turning experience into software

    The founders leveraged 5 years of pool service experience and 18 months of development to launch Splash. The goal is world-class software that doesn't just help pool companies run their business, but actually grow it.

    Splash
    Partner pool company logos

    Powering the nation's top pool companies

    The all-in-one solution for pool service pros

    Splash gives you the data, tools, and systems to grow a smarter, more profitable pool business.

Run your business.
Grow your route.

For pool companies serious about growth. Everything the others do, plus the systems that took us to 5,000 pools.

What part of your business
do you want to grow?

Select all that apply.

30 day money-back guarantee

Trusted by the nation's top pool service companies

Included with every Splash account

Splash Academy

The exact playbooks we used to build a 5,000-pool company.

12 coursesSOPs & templatesPrivate mastermind
Isometric map of a dense pool route

GROWTH

Growing Your Pool Route

Google Ads, Meta Ads, and Maps ranking — the full playbook for signing pool accounts at a cost that actually scales.

14 modules3h 20m
Invoice with profit charts

PROFIT

Hidden Profit on the Route

The pricing, upsell, and route-density levers that add margin to every stop you're already making.

9 modules2h 05m
Technician holding a clipboard

TEAM

Incentives & Culture That Keep Techs

The initiative scorecards, gamified pay plans, and weekly recognition rituals that make techs feel like they own the route — and actually want to stay.

8 modules1h 50m